In recent times, rewards systems have inundated the retail industry. From in-store credit and discounts to points systems and memberships, stores have employed an abundance of rewards systems to increase customer involvement. While this approach is commonplace for brick-and-mortar outlets, the video game industry been slow to adopt rewards systems. Gamestop’s PowerUp program is currently the industry standard; however, Nintendo
Read moreDespite unprecedented levels of success, the Nintendo Switch is underpowered in comparison to PlayStation and Xbox. While Nintendo has optimized most first-party offerings, third-party developers have struggled with performance issues on the hybrid console. The result is a library graphically inferior games that cannot achieve the most basic level of HD quality at 720p. As Sony and Microsoft prepare to
Read moreSummer is upon us, and video game sales are here to accompany the sunshine and warmer weather. While a select few publishers, such as Ubisoft, got the party started with extended spring sales, other studios have waited to discount their most popular titles. Earlier this week, one of the most iconic video game studios joined the fray by announcing heavy
Read moreAs retailers continue to migrate sales to online platforms, the potential for data compromise increases. While consumers are familiar with data breaches from brick-and-mortar retailers like Target and Sears, video game publishers have seemingly protected their players’ information. But on Friday, an unsuspected industry leader had a grave announcement: a hacker compromised data from 160,000 Nintendo account login users. Data
Read moreIt is no secret that the Nintendo Switch eshop interface is far from user-friendly. While Nintendo has performed a series of minor upgrades, the shop is by and large still broken. As a result, indie developers have continued to exploit a weakness in the “Best-Seller” tab by deeply discounting their games as a means of gaining notoriety. A Broken Interface
Read moreWith GameStop closing its doors on March 22, the video game industry is at a crossroads. While some fans prefer physical copies of games, others flock to the digital storefront. On Sunday, an unlikely retail store joined the fray by offering 10 percent off most digital storefronts to include codes for the Nintendo eShop. One-Stop-Shop for Bulk Goods and Digital
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